A meeting to discuss creativity as a tool for success
Date
22 May 2024
A meeting to discuss creativity as a tool for success
With the participation of representatives from leading brands in a range of sectors, such as Illycaffè, EssilorLuxottica, Aboca and Irsap, and moderated by the Italian journalist Patrizia la Daga, on 14 May, IED Barcelona hosted the event “Made in Italy, between tradition and innovation”.
The aim of this networking meeting, held in a roundtable format, was to get to know the Italy that works and creates; the “Made in Italy” that generates social and economic wellbeing, even beyond national borders. To this end, the participants talked about their professional experiences, business stories, and strategic choices that have enabled Italian companies to make a name for themselves across the world.
“Made in Italy” is promoted by Challenge Network, Teleperformance Knowledge Services and the Italian Chamber of Commerce in Barcelona, and sponsored by Aboca.
From left to right: Salvatore Gargano, General Manager of Aboca España; Antonio Nemola, General Manager of EssilorLuxottica Iberia; Alberto Prelez, Manager of IRSAP; Patrizia La Daga, Journalist and Ambassador of the Made in Italy Community; Roberto Santori, Founder of the Made in Italy Community; and Javier Valle Goyanes, General Manager of Illycaffè Iberia.