Visual thinking: Creativity, Methodology and Presentation
Connect your creative potential with the visual thinking methodology to generate innovative ideas, connect them and communicate them effectively
Bilbao
On campus
ESP
Bootcamp
Language
Spanish
Start date
January 2025
Frequency
Evening
Fruition
On campus
Duration
5 days
Credits
25 Hours
Course Coordination
Javier Royo
Price
€750
Stand out in your professional field with this intensive course with which you will improve your communication skills.
With the Visual Thinking Bootcamp: Creativity, Methodology and Presentation You will learn techniques and exercises to find creative solutions to problems using drawing, text, diagrams and other visual representations.
In the age of visual information, the Visual Thinking methodology is a valuable tool to improve communication or the way to process information, as well as generate innovative ideas in a wide variety of fields: education, graphic design, advertising, marketing, corporate communication….
The differentiating element of this course is that it offers an evolution of the Visual Thinking methodology by integrating specific creativity techniques into learning.
Information to decide
A five-day workshop with which you will learn to improve your communication skills and to respond with innovative ideas to the challenges of your day-to-day work.
Your learning will focus on the development of exercises and challenges that cover topics such as motivation, the connection of ideas, the organization of information, etc. It also includes techniques to find creative solutions to problems through drawing and other types of representations.
A course designed for anyone interested in communicating complex ideas, making them simple and understandable through drawing, text and graphics:
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Professionals from any professional sector who are dedicated to innovation in processes and results
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Communication and marketing specialists.
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Professionals or students in the graphic field (designers, illustrators, photographers) or communication (journalism. Humanities)
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Graphic facilitators
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Educators, professors or people from the academic field
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Social workers and collaborators or workers in social organizations
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Human Resources Technicians
To take this course it is not necessary to know how to draw or have knowledge of software.
Together with the acquisition of technical knowledge, this workshop will help you to break through some of the most common problems when it comes to communication, such as the impostor syndrome, the blank page barrier, etc. It will also help you simplify ideas and organize them visually, as well as prepare attractive presentations of them.
Taught by Javirroyo, the knowledge acquired can be applied in a wide variety of professional fields, as it stimulates creativity and motivation and facilitates collaboration and exchange between teams.
Syllabus
MOTIVATION AND CONFIDENCE
Why do we stop drawing?
Ikigai as the first graphic representation
UNLOCKING
The blank page
The impostor syndrome
Being wrong and spontaneous
INTRODUCTION TO VISUAL THINKING
What is Visual Thinking?
Examples and tools/skills.
Drawing / Texts / Diagrams / Images / Systems
INITIATION TO DRAWING (LEVEL -1)
Mastering the basic skills of drawing, texts and diagrams
CREATIVITY
What is creativity?
The importance of procrastinating
Creative process through drawing: Procrastinate > Think > Draw > Share
Systemic language vs linear language
LEAVING THE COMFORT ZONE
Unexpected concepts
EMPATHIZE
Why is empathy important?
Mastering drawing skills
SIMPLIFYING IDEAS
Style? No: Your creative voice
Path to simplification. Less is more (sometimes)
Organizing information visually
Formulas to organize information
Organizing the Visual Presentation
Organizing a story (structure)
Storytelling
Sharing different and powerful ideas
Connecting with others. Ideas to transcend paper
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