The Glitch Camp will be outfitted to ensure low environmental and economic impact accommodation and the circularity of the products utilised
Events
The Glitch Camp by IED, a circular camping powered by Ferrino and IKEA Italia durante la Milano Design Week
Date
09 April 2024
We officially issued a call to the worldwide community of Design schools to reserve free spots at the urban camp that will be set up at the Milanosport - "Enrico Cappelli Savorelli" Sports Centre during the Design Week.
In partnership with the City of Milan and Milanosport S.p.A., we helped make the Salone del Mobile week accessible to as many young people of international origin as possible, thanks to The Glitch Camp.
The aim is to democratise the creative and relational heritage that is brought to life each year in Milan, and to help raise awareness of this heritage.
How can you book The Glitch Camp?
Through 31 March, students 18 to 30 years of age can visit the dedicated page of the IED website to submit requests for overnight accommodations, up to a maximum of two nights (subject to availability). The camp will be able to accommodate up to 100 people per night, and the Milanosport - "Enrico Cappelli Savorelli" Sports Centre facility will allow the guests to use its toilets and common areas.
A circular camping
The camp site will be located on the large football pitch of the Sports Centre, and will be equipped with tents by Ferrino, one of the most long-standing brands in the outdoor sports sector, each of which will be outfitted with a "perfect sleep kit" by IKEA Italia, which will provide everything necessary for a restful and comfortable stay at the camp.
The equipment provided by these two brands was selected to outfit the camp, as they were deemed to be consistent with the sustainable approach adopted for the camp set-up. The ambition behind The Glitch Camp is to be an example of social inclusion, by making the world of design more accessible, and of a circular economy, by offering a stay featuring low environmental impact and guaranteed circularity of the products utilised.
“I was delighted to accept the invitation to collaborate on The Glitch Camp project proposed by IED,” says Anna Ferrino, CEO of Ferrino & c. S.p.A. “Camping and tents are in our brand’s DNA, and I have always actively supported projects that promote the use of tents outside their usual context, just like this one. I think that the practice of proposing low environmental and economic impact accommodation structures is something that should be more common at major events in the city. The young designers will be staying in the tents from our Tent Set project: an ecodesign project featuring an innovative modular system that meets specific usage needs while reducing material and product waste. Our business strategy has always centred around the concept of circular economy. We manufacture durable products that accompany our customers on their adventures for extended periods, and Tent set is a new tent concept that fully reflects our company’s values.”
“IKEA helps hundreds of thousands of people feel at home every day. We were therefore immediately intrigued by this project, and by the challenge of making the male and female students who will be spending their nights at the urban camp site feel at ease, even if far from home, helping to ensure a restful stay for the many young design enthusiasts who will be visiting the various parts of the city,” says Laura Schiatti, Country Marketing Manager for IKEA Italia.
“We too will be present at Milan Design Week, as we are every year, and this year we will present our 1st (First) exhibition, which focuses on the generations moving into their first homes, and the various facets of everyday life at home, which are linked to the complex issues of our times, and the unforgettable moments we spend in the first places we have created as an expression of ourselves. We heard about The Glitch Camp, and realised that we and IED had a common desire for the 2024 edition of Fuorisalone: to make the new generations the true protagonists of this event”, continues Schiatti.
Once The Glitch Camp is closed, the Ikea kits will be donated to volunteer organisations, so that the donated materials can be reused and allocated.
Agenda activities
During that week, IED will organize different activities for the campers.
For any enquiries or visit, please write an e-mail to register at iedcamp@ied.it
· PILATES E STRETCHING
The days will start with collective pilates and stretching courses. The first class will start at 8 am while the second session will begin at 9 am and it will last for one hour.
Tuesday 16th and Saturday 20th there will be morning pilates sessions while Thursday 18th will be the stretching course.
· GLITCH BREAKFAST
Tuesday 16th and Thursday 18th - from 10.30 am to 11.30 am – there will be held the Glitch Breakfasts, two informal meetings curated by architect Davide Fabio Colaci to bring together the protagonists of the project world.
Through the narration of their work, their research, and their experience in foundations, non-profit organizations and institutions, the Glitch Breakfasts bring together a community that plans for the commons, i.e. that desires a more equitable, sustainable, inclusive future, in which imagination and creativity are of fundamental importance, and in which shared resources are cultivated, protected and accessible to all.
Glitch Breakfast 01 - Tuesday 16th_10:30/11:30 am
in dialogue:
Elena Quarestani - Assab One founder
Marco Greco and Albert Hoffer - Le Cannibale
Davide Trabucco - Design Curator
Giulia Ronchi - Editor in Chief Exibart
Glitch Breakfast 02- Giovedì 18_10:30/11:30 am
in dialogue:
Nicola Campri - Fosbury Architecture founder, Padiglione Italia’s curator
Andrea Mercante and Adelaide Testa - Architects, Studio Marcante Testa
Marco Provinciali - Architect, Studio Supervoid
Marina Spadafora - Fair Fashion Ambassador
· CINEMA
Finally, the day ends with a night cinema and the screening of two historical films related to the city of Milan and its transformations for camp residents: “Milano Calibro 9” (1972) by Fernando Di Leo and “Fame Chimica” (2003) by Antonio Bocola and Paolo Vari.
From showcasing to facilitating
“This year at Milan Design Week, we will be shifting the focus of its activities from ‘showcasing’ to facilitating: IED belongs to a Foundation, which entails a commitment to promoting design culture by placing ourselves at the service of society. We have a duty to make a tangible contribution so that students from all over the world can gain easier access to the various opportunities that Milan offers with the Salone del Mobile. The Glitch Camp was specifically designed to make it easier and more sustainable for the next generation of creative minds to take part in the world’s most important design event. We are grateful to the City of Milan and Milanosport for their willingness and enthusiasm to support our project”, comments Emanuele Soldini, Chief Operating Officer of IED Group.
The Glitch Camp is in line with IED S.p.A.'s transformation into a Benefit Company, which establishes its DNA in generating shared value for the community and the environment, with a pledge to operate responsibly, sustainably and transparently towards people, communities and territories. In parallel, our educational approach increasingly places the concept of the common good and design as a tool to achieve this at the heart of its mission. DesignxCommons focuses specifically on the role of design as a transformative platform through which to look after the world, formulate questions and identify answers to emerging needs, applying design to the regeneration, integration and sharing of the common good.
The Glitch Camp is powered by Ferrino and IKEA Italia
Media partner: Fuorisalone.it and Ti Odio Milano Ti Amo
Production partner: Piano B
Thanks to: Alce Nero and WAMI
Discover all activities with IED presence during the Milan Design Week here.
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