NEW YORK TIMES PLUG IN
The campaign devised by Beatrice Saverino, Mauro Conte and Adriana Pistolese aims to find a solution to bypass the algorithms that tend to give us the information they think is most interesting to us. The result is that we only read news that reflect our interests. The purpose of the NYT Plug in is to circumvent the cookie system to give anyone browsing the internet the opportunity to learn different points of view. The campaign won gold at the ADCI Awards 2020 and ADCE 2021.
