Hbyasi
IED Barcelona – Student: Bouchra Yasmine Hadj-Djilani
Academic year
2023/2024
‘Hbyasi’ is a footwear brand aiming to make life easier for consumers based on an innovative concept: having two shoes in one just by changing the soles.
Combining design, quality, comfort and functionality, the proposal is aimed at a unisex audience that loves sneakers, and who constantly travels for work and seeks to optimise the space in their suitcases to be able to carry a greater variety of footwear models without taking up too much space.
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