BLOOM The inclusive travel website
IED Milan Project: Design, innovation, strategy and product
Academic year
2021/2022
An international consortium made up of small and medium-sized businesses with varying technological and data capabilities worked together to obtain funding for a project focused on inclusive tourism, specifically for people with disabilities.
They created a website that includes a business model and tool to express the needs of people with disabilities, which will make planning more manageable for them and ensure accommodations meet their requirements.
The model is based on the idea of inclusivity, where everyone can give and receive help. The platform enables associations to provide help and be a resource of knowledge for the community, while also rewarding them. This creates a self-sustaining system that emphasizes the role of associations in making tourism more inclusive.
