Arazziamo: Tessere il quotidiano
Federica Agati, Caterina Avidano, Primula Conti, Federica Nobili’s thesis project for Arazzeria Scassa
Academic year
2023-2024
The thesis aims to bring tapestry, a traditional and complex technique, into the everyday lives of people through dissemination and interactive experiences.
Starting from the analysis of the contrast between the values of craftsmanship and contemporary society, the project seeks to reconcile these dichotomies using the metaphor of weaving, the foundational structure of textiles, found in many common objects.
The concept materializes in a festival called "Arazzo," playing on the Italian phrase “a razzo” (meaning “at rocket speed”), highlighting the contrast between the slowness of tapestry and the fast pace of modern life.
The thesis project in Illustration and Graphic Design aims to communicate the heritage, collections, and material knowledge of the Scassa Tapestry Factory by rediscovering its company archive. Visual design plays a crucial role in making these themes accessible and engaging for a young and non-specialized audience, while craftsmanship brings to light paradoxical themes for contemporary times, such as the importance of process, slow rhythms, and the connection between hand and mind.
Thesis Supervisor: Sara Maragotto
Assistant Supervisor: Andrea Viberti, Francesca Pignataro
